It has not been a great year for the history of HTC. It has face lots of hurdles. The Taiwanese-based handset manufacturer suffers more tribulations than anything. There competitors outclassed these HTC in lots of ways and it many fronts.
The newest released of comScore report shows a lackluster performance by most of Android’s top producers. Together with LG and Motorola, only Apple and Samsung obtained good market share as the over all mobile OEMs in the United States. The HTC’s piece of the top U.S OEMs pie has dropped from 6.4 to 6.0 percent with the three month period ending in July and October.
Most of the latest firm devices, including the Windows Phone Devices, are not really performing as well as expected. However, according to the Unwired View, HTC saw a 23 percent month-over-month jump in sales for November. In a study conducted by Conaccord shows that HTC’s Windows Phone 8x might be outselling Nokia on T-mobile and Verizon. Eventhough, the Nokia Lumia 920 has performed still much better than the 8x. In a report of the DigiTimes yesterday, it states: “HTC has suspended development of a number of new models for 2013, reducing the visibility of its orders for handset components, the sources revealed.”
Allegedly, the firm has additionally adjusted its estimations for Q1 smartphone shipment increases coming from 20 to 30 percent to 10 to 15 percent. In other words, this disturbance is likely to get worse, at the very least for the foreseeable future. HTC is within a tough position and competition is actually picking up. The exact report also claims that HTC has faced “cutthroat competition” in China and may have to avoid its target on high-end devices to jump right into a more affordable segment.
Despite all of this trouble, HTC is really a highly popular Android mobile phone brand, and demand for its superior quality handsets remains very high. Nevertheless the firm has its own major hurdles to overcome heading into the new year, especially in America, exactly where Samsung and Apple run the exhibit.
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Can HTC Recover In 2013?
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